Understanding Business Project Management
Have you ever wondered what exactly business project management is? In simple terms, it refers to the management of internal projects that are undertaken to further a company’s strategy or objectives. These projects are designed to achieve specific business objectives while aligning with the company’s overall strategy.
Business projects can go by various names, such as internal projects, administrative projects, or functional projects. However, they all share two fundamental characteristics: temporariness and uniqueness. In other words, business projects have a defined end date and are not recurring tasks.
The Three Types of Business Projects
Let’s dive deeper and explore the three main types of business projects that a company can implement:
1. Strategic Projects
Strategic projects are directly linked to high-level business strategies. For instance, a company may decide that to offer the lowest prices in the market, it needs to analyze market prices and lower its own accordingly. To achieve this, the company would launch a project aimed at creating a process for this purpose.
2. Operational Projects
Unlike strategic projects, operational projects are not tied to the overall business strategy. Instead, they are undertaken to meet specific business objectives. Upgrading a software system to its latest version is a prime example of an operational project.
3. Recurring Projects
Recurring projects happen regularly, but they are still unique and temporary in nature. Technology development projects are a perfect illustration of recurring projects. Think about how you upgrade your cell phone on a yearly or semi-annual basis. Each version release has a defined end date and unique features or requirements.
The Unique Aspects of Business Project Management
While the fundamentals of project management apply to business projects, there are some unique aspects to consider:
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No External Client: Unlike traditional project management scenarios, business projects focus on serving the company itself. There is no external client involved, and the end customer is the business.
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No Revenue Generation: Business projects have costs associated with them, but they do not generate revenue from external parties. The purpose of these projects is to improve the company’s internal operations and strategies.
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Different Returns Assessment: Assessing the success of a business project differs from evaluating profit margins. Instead, alternative methods, such as the internal rate of return, are used to measure the project’s benefits.
Are you ready to take your company to the next level? Embrace business project management and unlock new opportunities for success.
Further Reading:
- How Marketing Teams Are Leading Business Transformation with Wrike
- What Is Digital Asset Management (DAM) & Why Should Marketers Care?
- The Costs of Having the Wrong Work Management Technology
- Project Management Basics: 6 Steps to a Foolproof Project Plan
- Preparing to Take On a Business Process Management Software
